Soulful Virtual Assistance & Creative Business Support for Soul-Led Women

Support that honours your vision, your values, and your capacity. Below you’ll find the ways we can work together to bring more clarity, space, and ease into your business.

I'm Ready for Support

Support that honours your rhythm, your vision, and the season you are in.

Support that feels like an exhale.

You’re not here to follow someone else’s blueprint.
Your business wasn’t built for performance or perfection, it was built with purpose.
And yet, holding it all, the backend, the content, the systems, the visibility, can slowly start to chip away at the space you need to create, rest, and lead.

That’s where a soulful virtual assistant and content partner comes in.

My work is to hold what you’re holding.
To bring structure to your ideas, softness to your systems, and strategy that respects your energy and soul.  Support and guidance that sees the nuance and the depth, that honours the process, and helps you move with more clarity and ease.

Whether you’re seeking ongoing partnership, content strategy, or help with a one-off project, you’ll find ways to be supported below.

Offerings 

Soulful Online Business Support

Soulful, creative virtual assistance and strategic support.

Steady, grounded and strategic behind-the-scenes support for your systems, content, client experience, and ideas. I blend creativity, intuitive strategy, and grounded implementation to help your business run with more ease, and help you feel less alone in the process. LEARN MORE

Social Media Strategy & Content Creation

Soulful social media that feels like you.

Strategic and thoughtful, done-with-you or done-for-you content support that helps you show up online with more rhythm, resonance, and rest. Whether you’re overwhelmed, inconsistent, or just tired of content that doesn’t sound like you, this is a gentler way to grow. LEARN MORE.

Online Presence Audits

The Soulful Online Presence Audit

If your online presence feels unclear, inconsistent, or draining, this is your next step. Choose one focus and I’ll review it through the lens of strategy, design, and soul. You’ll receive insights on what’s working, what’s draining, and what to shift. Plus a 14-day action plan you can put into practice right away. LEARN MORE.

Project-Based Support

Short-term support for sacred momentum and intentional projects.

Some seasons don’t need a retainer, they need a reset. This offering is here for the projects that are waiting in the wings: launch support, digital clean-ups, design tasks, or content and projects you’re ready to finally finish. LEARN MORE.

Not sure what support you need?

Sometimes the first step is just knowing you have a big vision and you don’t want to do it all alone anymore.

If you’re craving support but unsure where to begin, feel free to fill out the application and let’s explore what would feel most supportive.

Apply to Work Together

Pricing & Services Guide

Melbourne Virtual Assistant, Soulful Strategies™ with Kathleen Amy, Creative Virtual Assistant, Soulful Systems, Soulful Strategies, melbourne creative virtual assistant

Kind words from amazing humans…

I have been working with Kathleen for a number of years. She has been a big asset for my small business in translating my ideas creatively into online assets including websites, landing pages, sales pages, Facebook & Instagram ads and social media posts. I find her communication to be excellent and she keeps me on track. I would highly recommend Kathleen.

Miranda Ivey- Online Business Coach & Strategist

Kathleen has a beautiful ability to be able to see and hear what my message is and is gifted in assisting getting my message out to a broader audience. She is encouraging, patient, insightful and has really been part of my circle who have helped me to see a bigger vision. Kathleen also has such a wonderful gift with the visual creative side of business. She has helped streamline so many aspects of my businesses for simplicity, from my website design to emails, social media and newsletters. Kathleen really listens, supports and effortlessly offers her wisdom, experience and is wonderfully creative. I would not hesitate in recommending Kathleen’s services.Dr. Robyn Leeder – Spinal Energetics Practitioner, Holistic Mentor & Guide

Since working with Kathleen the transformation of our social media has been huge. Kathleen has assisted us in developing our new brand’s look, feel and presence in the market. From the work that Kathleen has completed with us, we have attracted so many new clients, potential collaborations and even potential new employees.

We get comments all the time that when anyone meets our team our social media is a perfect depiction of who we are and what we stand for. Most of all it has significantly reduced the overwhelm and the pressure to “always be on” with our socials. We are so grateful to have Kathleen’s input into our strategy and brand presence and look forward to an amazing 2025.

Amy Christopherson – People-centred HR Solutions

Working with Kat is an absolute dream. Her attention to detail is impeccable and things are always done on time. So much so that she keeps me on time when it’s easy to push things back in your own business. She genuinely cares as much about your business as you do. That’s a rare find. My stuff is always done in a timely manner for my business and Kat basically reads my mind. She’s a process maker not a task doer. Which is essential for my business and my personal life- of which she manages both. As a mum to 5 and 2 six figure businesses, having Kat is a non-negotiable.

Lacey Barratt - Birth Photographer & Doula

Hello beautiful soul,

I am so glad you’re here…

I’m Kathleen, a soulful support partner for heart-led humans who crave more space, time, and ease in their business and life.

With nearly 7 years of experience and over 5,000 hours set free, I bring grounded guidance, creative business support, and strategic clarity to help you grow in a way that reflects your values, vision, and capacity.

Whether through content clarity, social media support, or holistic systems and strategies, my work is about helping you take aligned action, not just getting more done, but getting the right things done, in a way that feels like you.

I understand the delicate balance of dreams, deadlines, and daily life, especially when your business is close to your heart. I’m here to help hold that with you, weaving strategy with softness, and creating structures that support your whole self.

Because when you’re supported in the right ways, your business becomes more than sustainable, it becomes spacious, intentional, and deeply aligned. And that kind of ease? It ripples into everything.

creative virtual assistant, melbourne virtual assistant, social media strategy melbourne, kathleen amy, soulful strategies

Hello beautiful soul,

I am so glad you’re here…

I’m Kathleen, a soulful support partner for heart-led humans who crave more space, time, and ease in their business and life.

With nearly 7 years of experience and over 5,000 hours set free, I bring grounded guidance, creative business support, and strategic clarity to help you grow in a way that reflects your values, vision, and capacity.

Whether through content clarity, social media support, or holistic systems and strategies, my work is about helping you take aligned action, not just getting more done, but getting the right things done, in a way that feels like you.

I understand the delicate balance of dreams, deadlines, and daily life, especially when your business is close to your heart. I’m here to help hold that with you, weaving strategy with softness, and creating structures that support your whole self.

Because when you’re supported in the right ways, your business becomes more than sustainable, it becomes spacious, intentional, and deeply aligned. And that kind of ease? It ripples into everything.